Popular on Rezul
- Manova Partners announces new restaurant tenant at 4 Columbus Circle - 121
- San Antonio Home Prices, Inventory, and Opportunities: December 2024 Update
- AmericasBestMarketing.com Launches Innovative Full-Service Marketing Program for Real Estate Agents
- Hendricks Property Management Joins Texas Public Radio as a Business Supporter
- Event Raises $63,000 for the HBA DOC Foundation's Workforce Development Programs
- Kaplan Morrell's Britton Morrell Named One of Denver's Top Lawyers of 2024 by 5280 Magazine
- Bannon Home Inspections Reaffirms Commitment to Charlotte, NC
- After 76 Years, Patients Are Still Denied Human Rights in U.S. Psychiatry
- Author Doyle Glass on a Mission to Preserve Vietnam Veterans' Stories for Future Generations
- Complete Sliding Doors & Windows Expands Service Area to Include The Villages, Florida
Similar on Rezul
- Genuine Hospitality, LLC Expands Leadership Team with Key Appointments
- 50th Mount Dora Arts Festival set for Feb 1 and 2, 2024
- CCHR Cites Newly Released Mind Control Records to Oppose Psychedelics
- K2 Integrity Appoints Markus Schulz as Chief Technology Officer
- Top Book Printer in Central Ohio announces expansion
- Comp-U-Floor ERP to Showcase All-in-One Flooring Software at TISE 2025
- "Cannabis Industry Dream Team" Launches GreenFlow Systems to Revolutionize Manufacturing Standards
- Pawganja Token: Redefining Cryptocurrency with Transparency and Philanthropy
- Investor Workshop at Mar-A-Lago, $27 Million for Acquisitions and Drug Treatment of Suicidal Depression: NRx Pharmaceuticals, Inc. (Stock S: NRXP)
- The Best Places to Go in Mexico in 2025
All Sports Television Network and Its Founder in Dispute with HBO Over Use of "MAX"
Rezul News/10649412
Media giant attempts to block trademark of All Sports television series.
DETROIT - Rezul -- Home Box Office, Inc. (HBO) filed a "Notice of Opposition" against the "Racemax" trademark, which was filed by All Sports Television Network founder Roger Neal Smith. The trademark filed by Smith was researched and approved by the trademark office's attorney for publication. HBO filed an opposition to the filing, claiming HBO has exclusive rights to the word "Max".
In February 2023, Smith filed two trademarks using the name "Racemax". One trademark was for a television series appearing on the All Sports Television Network (All Sports). The other trademark was for a line of apparel. HBO filed an opposition to block the use of both trademarks. The broadcast giant claims that since it owns trademarks "Cinemax", "HBO Max", "Moremax", "Actionmax", "Thrillermax", "5 Starmax", "Outermax", and "Moviemax", All Sports' use of the word "Max" will cause confusion with their brand.
When researching all HBO trademarks, "Cinemax" is the only name trademarked for clothing. There currently exists 170 trademarks registered in the U.S. that contain the word "Max". This includes Ford Motor Company's "C-Max", Nike's "Air Max", and Victoria's Secret's "Angel Max". Yet, HBO is using their vast financial resources to block Smith's "Racemax" clothing trademark as well.
More on Rezul News
"HBO's claim to the exclusive use of the word 'Max' with anything related to broadcasting is totally ludicrous," stated Roger Neal Smith, All Sports president and founder. Having filed numerous trademarks previously, I am aware that attorneys at the trademark office are very thorough in checking for marks that are conflicting with one another. The fact that the attorney assigned to review our trademark applications confirmed that 'Racemax' was not in conflict with any other marks is further evidence that HBO has no special claim on the word. HBO's assertion that it has exclusive use of the word 'Max' when combined with any other word related to film, television, and clothing makes absolutely no sense.
I have researched and identified 128 entertainment-related trademarks containing the word 'Max' that are currently registered in the U.S., which include 'Newsmax', 'Imax', and 'Movies to the Max'. It is obvious that HBO is simply trying to intimidate and bully me and All Sports. Initially, HBO attorneys tried intimidating me by sending threatening letters. When that did not work, they decided to officially file an opposition with the trademark office.
Our television series 'Racemax' has been running for three years. To date, we have aired the series more than 1,000 times without any notification that we were infringing on an HBO trademark. Now, all of a sudden, HBO asserts that we should not be using the word 'Max'.
More on Rezul News
I cannot and will not simply roll over and quit just because a multi-billion-dollar company decides that I cannot use a word that I have the legitimate right to use. If I allow this to happen, any time we decide to create a television program or a clothing product, I will have to first contact Casey Bloys, HBO's CEO, for his permission and blessing."
About All Sports Television Network
The All Sports Television Network is a national sports network created for American broadcast television. It features sports and sports-related programming covering both traditional and non-traditional sporting events across the globe. The company strives to provide viewers with interesting and exciting programs to watch 24 hours a day, 7 days a week, and to provide the public with the opportunity to experience sporting events of which they were unaware.
In February 2023, Smith filed two trademarks using the name "Racemax". One trademark was for a television series appearing on the All Sports Television Network (All Sports). The other trademark was for a line of apparel. HBO filed an opposition to block the use of both trademarks. The broadcast giant claims that since it owns trademarks "Cinemax", "HBO Max", "Moremax", "Actionmax", "Thrillermax", "5 Starmax", "Outermax", and "Moviemax", All Sports' use of the word "Max" will cause confusion with their brand.
When researching all HBO trademarks, "Cinemax" is the only name trademarked for clothing. There currently exists 170 trademarks registered in the U.S. that contain the word "Max". This includes Ford Motor Company's "C-Max", Nike's "Air Max", and Victoria's Secret's "Angel Max". Yet, HBO is using their vast financial resources to block Smith's "Racemax" clothing trademark as well.
More on Rezul News
- Kinship Pointe at McCook: Independent & Assisted Living, Joins Arcus Healthcare Partners Portfolio
- Genuine Hospitality, LLC Expands Leadership Team with Key Appointments
- New-and-Improved Caribbean-Food Website Dishes Out Free Ground-Shipping Offer; Affiliate Program Garnished with Generous Commission
- 2025 Brevard County, FL. Home Rental Forecast
- 50th Mount Dora Arts Festival set for Feb 1 and 2, 2024
"HBO's claim to the exclusive use of the word 'Max' with anything related to broadcasting is totally ludicrous," stated Roger Neal Smith, All Sports president and founder. Having filed numerous trademarks previously, I am aware that attorneys at the trademark office are very thorough in checking for marks that are conflicting with one another. The fact that the attorney assigned to review our trademark applications confirmed that 'Racemax' was not in conflict with any other marks is further evidence that HBO has no special claim on the word. HBO's assertion that it has exclusive use of the word 'Max' when combined with any other word related to film, television, and clothing makes absolutely no sense.
I have researched and identified 128 entertainment-related trademarks containing the word 'Max' that are currently registered in the U.S., which include 'Newsmax', 'Imax', and 'Movies to the Max'. It is obvious that HBO is simply trying to intimidate and bully me and All Sports. Initially, HBO attorneys tried intimidating me by sending threatening letters. When that did not work, they decided to officially file an opposition with the trademark office.
Our television series 'Racemax' has been running for three years. To date, we have aired the series more than 1,000 times without any notification that we were infringing on an HBO trademark. Now, all of a sudden, HBO asserts that we should not be using the word 'Max'.
More on Rezul News
- CCHR Cites Newly Released Mind Control Records to Oppose Psychedelics
- K2 Integrity Appoints Markus Schulz as Chief Technology Officer
- Top Book Printer in Central Ohio announces expansion
- PRADO by Meritage Homes in Temecula – Stunning Residence 1-4 Floorplans!
- Riverwalk Village at Town Center | New Homes in Menifee, CA
I cannot and will not simply roll over and quit just because a multi-billion-dollar company decides that I cannot use a word that I have the legitimate right to use. If I allow this to happen, any time we decide to create a television program or a clothing product, I will have to first contact Casey Bloys, HBO's CEO, for his permission and blessing."
About All Sports Television Network
The All Sports Television Network is a national sports network created for American broadcast television. It features sports and sports-related programming covering both traditional and non-traditional sporting events across the globe. The company strives to provide viewers with interesting and exciting programs to watch 24 hours a day, 7 days a week, and to provide the public with the opportunity to experience sporting events of which they were unaware.
Source: All Sports Television Network
Filed Under: Business
0 Comments
Latest on Rezul News
- Enhancing Campus Safety for Women: The Blue Luna's New Initiative
- More high-priority SIGINT solutions were announced for Krypto1000 SIGINT software
- Maui's Banyan Tree Stands as a Symbol of Resilience and Hope
- SCOPY.ME - Revolutionizes Business Strategy Development with AI-Powered Platform
- Moonshot Announces 6th Annual 2025 Rural Arizona Pitch Competition Tour with Bilingual Resources and Mentors
- GreenPointe Developers Welcomes Jeff Murray as Division Manager of the Florida Space Coast Region
- The Dental Specialists in Newton, MA, Introduces Cutting-Edge 3Shape TRIOS 5 Intraoral Scanner
- Real Estate Continuing Education offered by Carey Home Inspection
- Pikmykid Acquires Visitu to Enhance School Visitor Management Solutions
- Project EverGreen's SnowCare for Troops Program Helps Military Families Weather the Winter During Awareness Month in January
- Commercial Real Estate with Heartland Commercial Property Inspections
- Celebrate Love in Style: Introducing the Signature Summer Bundle for 2025 Weddings
- MileMark Explains Latest ABA Rules On Attorney Advertising
- Moreno Work Group Unveils Innovative "Target Marketing" Approach to Sell Homes Faster, for More Money
- The Annual Kingdom Day Parade Celebrates 40th Anniversary With Its " 40th Annual Kingdom Day Parade"
- Mastering The 2025 Housing Market: Thriving in a Shifting Landscape
- PulteGroup breaks ground on new mortgage-free home for Wounded Veteran in Wells Landing
- Morningscore Secures $700k in Funding to Build the Next Generation of AI SEO and Expand Globally
- AllTech National Title Partners with First Choice Settlement to Expand Presence in New York
- Certified Nutraceuticals Partners with Colorado Researchers for Groundbreaking Study on KollaJellâ„¢ and Brain Health