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Piedmont Advantage Credit Union's Jobana Semones becomes CU Times' Rising Stars Luminaries Finalist

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WINSTON ~ Jobana Semones, Community Development Executive at Piedmont Advantage Credit Union, was recently selected as a finalist in the Rising Stars category of the Credit Union Times' Luminaries Awards. The awards ceremony was held in Orlando, Florida and Semones was one of 10 finalists chosen from across the nation for demonstrating "outstanding abilities to deliver change, meet the needs of members and introduce innovation for the credit union industry," according to Credit Union Times' Editor in Chief Michael Ogden.

Semones is the only finalist from all individual categories to be selected from North Carolina. Individual categories include Executive Leadership, Community Impact and Rising Stars.

Piedmont Advantage Credit Union nominated Semones for her role in launching their first comprehensive youth program in 2022. This program includes age-appropriate, industry-recognized financial education activities, products and services. As primary minor accountholders, Piedmont Advantage youth members have access to their money with built-in rewards, safeguards and benefits.

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Prior to the roll out of the program in August 2022, Semones unveiled it to the board of directors which garnered their immediate support. She also conducted all of the internal training for all staff members so that everyone was informed and excited about this new venture.

Semones also designed Piedmont Advantage's youth financial learning series called MoneyY-ZER which empowers youth with the financial know-how to be WISER upon becoming financially independent. Children and teens in grades K-12 learn how and why to save, budget, manage and invest money as well as how to avoid frauds, scams and predatory lending practices. As a certified credit union financial counselor she conducts all of these activities including in Spanish upon request.

Piedmont Advantage's President & CEO Dion Williams expressed his pride for Semones saying "We couldn't be prouder of Jobana." While she didn't take home the top honor at this year's awards ceremony she is still an inspiration for her work within her community and beyond.
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