Bloomington: New Citywide Gift Card Encourages Residents to Shop, Dine Local

~ Bloomington, IN - The City of Bloomington has announced a new partnership with Yiftee, Inc. to launch the Shop Local Bloomington Card. This digital community gift card can be used at participating independent shops and restaurants in the city, providing a convenient and easy way for residents to support local businesses.

The Shop Local Bloomington Card functions like a standard credit card and can be purchased online and delivered by email or text. Buyers can select an amount and send the digital card to a recipient, who can then use it at any participating business. The full purchase value goes directly to the merchants through their regular payment processor, eliminating the need for special equipment.

According to studies, community gift card programs like this one have been proven to generate new revenue for local businesses, encourage customers to explore new stores and restaurants, and provide a simple tool for employers, universities, and civic groups to give locally through employee rewards, event incentives, and community giving. This program consolidates these opportunities into one easy-to-use platform, amplifying the impact of every dollar spent within Bloomington.

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The Shop Local Bloomington Card is now available for purchase at app.yiftee.com/gift-card/city-of-bloomington--indiana. Local businesses interested in participating can enroll online at forms.gle/phEejsuCEMrZarGt9. Enrollment is open to independently owned Bloomington businesses that accept major credit cards. While businesses can sign up anytime, the City encourages enrollment before Black Friday and Small Business Saturday to help capture holiday-season revenue.

Residents can also play a role in growing the program by encouraging their favorite retailers, personal services, and restaurants to join the platform. This partnership builds on the City's ongoing efforts to strengthen Bloomington's small business ecosystem by supporting local spending, promoting entrepreneurship, and ensuring that the benefits of economic growth stay within the community.

Currently, there are over 30 participating businesses, including Chef Lee - In Your Home LLC, Andrew Davis Clothiers, Laserlite, Orbit Room, Roly Poly Westplex, Roly Poly Ivy Tech, Pilis Party Taco, Bloomington Bagel Company, Hopscotch Coffee & Kitchen, Board & Brush Creative Studio, My Sports Locker, Bloomington Farm Stop Collective, Piccoli Dolci Inc., The Back Door, Soma Coffeehouse & Juice Bar (all locations), The Village Deli, Office Clothier, Uptown Cafe, Windfall Dancers Inc., Landlocked Music, FARM Restaurant, Gather, Oak Moon Stones and That's the Rub LLC. The WonderLab Museum of Science Health and Technology is also a participating business.

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For more information about the program or to enroll your business as a participating merchant, please contact Andrea de la Rosa at [insert contact information]. Let's all do our part in supporting our local businesses and keeping our community thriving.

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