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HÄAGEN-DAZS® EXPANDS PARTNERSHIP WITH ALLIES IN ARTS TO CELEBRATE LGBTQIA2+S CREATIVES THROUGH NATIONAL MURAL CAMPAIGN
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During Pride Month, Häagen-Dazs® debuts new work from three LGBTQIA2+S artists across New York City, Los Angeles, and San Francisco inspired by the art of slowing down
WALNUT CREEK, Calif., June 6, 2025 /PRNewswire/ -- This June, Häagen-Dazs® proudly continues its multi-year partnership with nonprofit Allies in Arts (AiA), celebrating Pride Month with a new nationwide mural campaign. In collaboration with three LGBTQIA2+S artists, the brand is unveiling large-scale, vibrant artworks in New York City, Los Angeles, and San Francisco, each inspired by one of Häagen-Dazs' newest flavor launches: Salted Brown Butter Cookie ice cream and Salted Caramel Macadamia Bar.
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WALNUT CREEK, Calif., June 6, 2025 /PRNewswire/ -- This June, Häagen-Dazs® proudly continues its multi-year partnership with nonprofit Allies in Arts (AiA), celebrating Pride Month with a new nationwide mural campaign. In collaboration with three LGBTQIA2+S artists, the brand is unveiling large-scale, vibrant artworks in New York City, Los Angeles, and San Francisco, each inspired by one of Häagen-Dazs' newest flavor launches: Salted Brown Butter Cookie ice cream and Salted Caramel Macadamia Bar.
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