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EEZ Co. and Lolleez Become the First OTC Brand to Earn the Prestigious Purity Award Across Portfolio
Rezul News/10724378
Setting A New Industry Benchmark For Clean, Trusted Wellness Products
SOUTHBURY, Conn. - Rezul -- EEZ Co., the parent company behind trusted wellness brands Lolleez®, Sootheez™, Multeez™, Sleepeez™, and Tumeez™, is proud to announce that its entire product portfolio has been awarded the highly selective Clean Label Project® Purity Award—making EEZ Co. the first over-the-counter (OTC) company in history to achieve this level of recognition for ingredient safety and quality.
EEZ Co. products are made with consciously sourced, better-for-you ingredients—USDA Organic, Non-GMO, and free from artificial dyes or unnecessary additives—raising the bar for what families should expect from everyday wellness.
The Purity Award places EEZ Co. among a select group of children's health brands that have met the exceptionally rigorous testing standards required for certification, through a Pediatric OTC Study. Each product—independently purchased from retail shelves just as families would buy them—was tested in ISO-accredited laboratories and thoroughly screened for 200+ potential contaminants, including heavy metals, pesticides, and plasticizers. Only items ranking in the top 33% of their category qualify, demonstrating that EEZ Co.'s products not only meet but exceed the most advanced standards for safety, purity, and ingredient quality.
More on Rezul News
Josh Francis, Founder & CEO of EEZ Co., emphasized what this milestone means for families:
"As a parent and as a founder, this recognition is incredibly meaningful. From day one, we set out to create products that parents could feel genuinely confident giving their kids—clean, effective, and held to standards far beyond what the industry requires. The Purity Award validates the integrity we pour into every formula and every ingredient. It's proof that doing things the right way truly makes a difference for families."
The Purity Award is one of the strictest certifications in consumer health, created to highlight products that exceed traditional standards and provide exceptional transparency for families.
Molly Hamilton, Executive Director at Clean Label Project, the organization behind the Purity Award, shared:
"At Clean Label Project, our mission is to help consumers identify products that rise above the norm. We look for items that are independently tested, rigorously screened and demonstrably cleaner than others in their category. EEZ Co.'s portfolio not only met those expectations, it exceeded them. Their commitment to safety, quality and transparency is exactly what we hope to uplift with our Purity Award."
This independent validation reaffirms what parents value most: products that are safe, trusted, and scientifically verified to be among the cleanest options available.
More on Rezul News
At EEZ Co., the mission has always been to push beyond traditional industry norms. By pairing organic and natural ingredient integrity with award-winning Clean Label testing, the company is reshaping what "clean medicine" truly means for families.
"Transparency, trust, and third-party validation have always been at the heart of our company," added Josh Francis. "Parents deserve to know exactly what goes into the products their children rely on—and now they have independent proof that the EEZ Co. family meets the highest standards in the industry."
About EEZ Co.
EEZ Co. is rewriting the rules of family wellness with clean, delicious products that parents trust and kids actually love. As the makers of Lolleez® organic throat pops for kids, Sootheez™ throat-soothing drops/lozenges for adults, Multeez™ multivitamin pops for kids, Sleepeez™Sugar Free Chewable SleepTablets for kids and Tumeez® Tummy Soothing Pops for kids, we blend better-for-you ingredients with flavors that make feeling better a whole lot easier. Most of our products are USDA Organic, Non-GMO, and free from artificial dyes or unnecessary additives—because families deserve remedies that are as clean as they are effective. Find us at Target, Walmart, CVS, Walgreens, and Amazon. Follow @eezcompany on IG & Tiktok to see what else we're dropping next and visit theeezco.com for more info.
*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
EEZ Co. products are made with consciously sourced, better-for-you ingredients—USDA Organic, Non-GMO, and free from artificial dyes or unnecessary additives—raising the bar for what families should expect from everyday wellness.
The Purity Award places EEZ Co. among a select group of children's health brands that have met the exceptionally rigorous testing standards required for certification, through a Pediatric OTC Study. Each product—independently purchased from retail shelves just as families would buy them—was tested in ISO-accredited laboratories and thoroughly screened for 200+ potential contaminants, including heavy metals, pesticides, and plasticizers. Only items ranking in the top 33% of their category qualify, demonstrating that EEZ Co.'s products not only meet but exceed the most advanced standards for safety, purity, and ingredient quality.
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Josh Francis, Founder & CEO of EEZ Co., emphasized what this milestone means for families:
"As a parent and as a founder, this recognition is incredibly meaningful. From day one, we set out to create products that parents could feel genuinely confident giving their kids—clean, effective, and held to standards far beyond what the industry requires. The Purity Award validates the integrity we pour into every formula and every ingredient. It's proof that doing things the right way truly makes a difference for families."
The Purity Award is one of the strictest certifications in consumer health, created to highlight products that exceed traditional standards and provide exceptional transparency for families.
Molly Hamilton, Executive Director at Clean Label Project, the organization behind the Purity Award, shared:
"At Clean Label Project, our mission is to help consumers identify products that rise above the norm. We look for items that are independently tested, rigorously screened and demonstrably cleaner than others in their category. EEZ Co.'s portfolio not only met those expectations, it exceeded them. Their commitment to safety, quality and transparency is exactly what we hope to uplift with our Purity Award."
This independent validation reaffirms what parents value most: products that are safe, trusted, and scientifically verified to be among the cleanest options available.
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At EEZ Co., the mission has always been to push beyond traditional industry norms. By pairing organic and natural ingredient integrity with award-winning Clean Label testing, the company is reshaping what "clean medicine" truly means for families.
"Transparency, trust, and third-party validation have always been at the heart of our company," added Josh Francis. "Parents deserve to know exactly what goes into the products their children rely on—and now they have independent proof that the EEZ Co. family meets the highest standards in the industry."
About EEZ Co.
EEZ Co. is rewriting the rules of family wellness with clean, delicious products that parents trust and kids actually love. As the makers of Lolleez® organic throat pops for kids, Sootheez™ throat-soothing drops/lozenges for adults, Multeez™ multivitamin pops for kids, Sleepeez™Sugar Free Chewable SleepTablets for kids and Tumeez® Tummy Soothing Pops for kids, we blend better-for-you ingredients with flavors that make feeling better a whole lot easier. Most of our products are USDA Organic, Non-GMO, and free from artificial dyes or unnecessary additives—because families deserve remedies that are as clean as they are effective. Find us at Target, Walmart, CVS, Walgreens, and Amazon. Follow @eezcompany on IG & Tiktok to see what else we're dropping next and visit theeezco.com for more info.
*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
Source: EEZ Co.
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