CENTURY 21 Circle Expands into Michigan with New Sparta Office

SPARTA, Mich. - Rezul -- CENTURY 21 Circle, ranked among the Top 10 CENTURY 21® companies globally, has expanded into Michigan with the opening of its first office in Sparta. The move marks a significant step in the company's continued growth across the Midwest and reflects increasing real estate activity across neighboring states.

The new office, located at 220 E Division St, Suite C, establishes CENTURY 21 Circle's presence in West Michigan and the greater Grand Rapids area. The expansion supports the company's strategy to grow its footprint across key regional markets while connecting clients and agents across state lines.

The move also aligns with broader trends across the Midwest, particularly among states surrounding Lake Michigan, where relocation patterns, second-home buyers, and cross-state transactions continue to increase. As more buyers and sellers operate across multiple markets, the company's expansion into Michigan strengthens its ability to serve clients navigating those transitions.

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"This isn't just growth for us — it's momentum," said Melissa Archer-Wirtz, CEO of CENTURY 21 Circle. "We're very deliberate about where we go and who we partner with, and Michigan has always been part of the bigger picture. We're building a dominant Midwest presence, and we're not done."

"We're seeing more clients and agents operating across state lines, especially within neighboring markets," Archer-Wirtz added. "Expanding into Michigan allows us to better support that movement and stay connected to the communities we serve."

As part of the expansion, Felicia Kelley, Kyle Kelley, and Rachael Austin have joined CENTURY 21 Circle, bringing strong local expertise throughout Sparta and the greater West Michigan area. The Kelley Real Estate Group is known for its client-focused approach and deep community involvement.

"The Kelley Real Estate Group has always been rooted in relationships, community, and doing what's right for our clients," said Felicia Kelley. "Joining CENTURY 21 Circle allows us to build on that foundation with the support of a globally recognized brand and a leadership team aligned with our vision for growth."

CENTURY 21 Circle now operates nearly 40 offices across Illinois, Indiana, Florida, and Michigan, with approximately $1.6 billion in annual sales volume. The company continues to expand its presence across the Midwest while supporting local communities through experienced professionals.