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Bootleggers Cocktail Partners with FasterCapital to Accelerate AR Driven RTD Craft Cocktail Growth

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FasterCapital Backs Bootleggers Cocktail to Scale Premium Tech-Enabled Ready to Drink Innovation

VANCOUVER, British Columbia - Rezul -- Bootleggers Cocktail, the innovative ready to drink (RTD) craft cocktail brand known for its premium, AR enabled canned beverages, today announced a strategic partnership with FasterCapital through its LaunchUp accelerator program. This collaboration aims to accelerate Bootleggers' expansion across Canada and the United States by
leveraging FasterCapital's global network, mentorship, and capital raising
infrastructure to capitalize on the rapidly growing RTD market opportunity.

Startup Solution & Differentiation
Bootleggers Cocktail offers "real craft cocktails in a can" combining premium ingredients with cutting premium ingredients with cutting--edge AR and NFTedge AR and NFT-powered packaging. powered packaging. Their lineup features four signature flavors. Beyond exceptional taste, each can unlocks interactive digital art unlocks interactive digital art and experiences via QR codes, creating an engaging, tech-savvy consumer journey. Early traction includes a strong retail presence in Vancouver and sold-out pop-up speakeasy events, validating consumer enthusiasm for their blend of craftsmanship, convenience, and digital innovation.

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FasterCapital Partnership Value
Through the LaunchUp program, Bootleggers Cocktail gains access to FasterCapital's global mentorship, strategic guidance, and capital raising resources tailored for high potential startups. FasterCapital's rigorous selection criteria ensure alignment with startups demonstrating market fit and innovation. This partnership will accelerate Bootleggers' product development, market entry, and scaling efforts, targeting key North American markets including British Columbia, Florida, and California.

Executive Quotes
Hesham Zreik, Founder and CEO of FasterCapital, "Bootleggers Cocktail exemplifies the future of beverage innovation by seamlessly integrating craft quality with immersive technology. Their unique AR powered packaging and speakeasy inspired brand resonate
strongly with today's consumers seeking both authenticity and experience. We are excited to support their journey through our LaunchUp program and help accelerate their expansion across North America."

Kam Tabarraee, CEO of Bootleggers Cocktail, "Our partnership with FasterCapital is a pivotal milestone that validates our vision to redefine the RTD cocktail experience. With FasterCapital's resources and expertise, we can scale our innovative AR driven product

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and exclusive pop up events to new markets, connecting with consumers who crave premium, convenient, and culturally rich beverages."

Growth Trajectory & Future Plans
Bootleggers Cocktail plans to expand distribution beyond British Columbia into key U.S. markets such as Florida and California by late 2024. Near term priorities include launching seasonal flavor collections, enhancing AR content, and scaling experiential marketing through pop up speakeasy events. The company is actively raising $1 million USD to fuel
production capacity, marketing, and technology development. Long term, Bootleggers aims to become a category leader in premium, tech enabled RTD cocktails, driving cultural engagement and innovation in beverage consumption.

Media Contact:
Rasha Almasri
rasha.almasri@fastercapital.com
+1 (512) 400-0256
https://bootleggerscocktail.com

Contact
Rasha Almasri
***@fastercapital.com


Source: FaterCapital
Filed Under: Consumer

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